Marketing Metrics: 50+ Metrics Every Executive Should Master by Paul W. Farris |
Good to Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins |
by Chip Heath
|
Marketing Metrics: 50+ Metrics Every Executive Should Master by Paul W. Farris |
Good to Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins |
by Chip Heath
|