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Best Practices in Customer Data Integration Workshop

Tuesday, September 18, Westin River North, Chicago, IL
Thursday, September 20, Georgian Terrace, Atlanta, GA

DM Review and D&B are proud to present this half-day executive briefing on understanding and creating a single view of the customer in Chicago and Atlanta in late September.

Customer data integration (CDI) and master data management (MDM) initiatives promise to help you answer these questions positively. But - it can be challenging to know how to get started in CDI/MDM, how to overcome data quality issues and how to address internal challenges such as lack of processes, resources and standards.

Join consultants and authors Jill Dyche and Evan Levy, data quality consultant Vicki Raeburn and D&B in this informative workshop to help you maximize your investments in CDI and MDM. Learn about the CDI/MDM landscape, review implementation and business challenges and provide practical advice and real-life case studies for overcoming them.

Learn, in practical terms:

  • What CDI/MDM is and the business advantages they enable
  • The strengths of today's solutions
  • Case studies and examples
  • Why data quality matters so much in CDI

A single view of your customers can enable you to take advantage of up-sell/cross-sell opportunities, retain customers, meet regulatory requirements, and maximize investments in information, resource, and sales systems. Attend this workshop to understand how you can turn CDI into ROI in your organization.

RSVP today to reserve your place at the Best Practices in Customer Data Integration workshop. For your convenience, you may also contact Customer Service at (800) 803-3424 to register or for more information.


This piece is brought to you by the DM Review editorial staff.

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